Skip to content Skip to navigation

RAJ Swim Names Anne Kelly as New Vice President of Sales 

Print Friendly and PDF

RAJ Swim, based in Orange County, California is pleased to announce that Anne Kelly has joined the executive team as Vice President of Sales and will be responsible for leading their key retail accounts and private label business. 

“Anne has a proven history of driving sales and delivering results,” said Brenda West, President of RAJ Swim. “She is an outstanding addition to our executive team and will be instrumental in building new relationships along with utilizing her expertise in swim to drive growth.”

Anne brings many years of sales leadership to RAJ. Most recently she held the title of VP of Sales at BB Dakota.  Prior to that, she has over 16 years of swim expertise with Manhattan Beachwear and Quiksilver, where she was National Sales Manager of Roxy swim. 

At RAJ Swim, Anne will be focused on an expanded multi-channel strategy to drive sales performance. She will continue to build upon their private label business with existing channels and chase new retail opportunities to support the company's growth.  

“RAJ is a key player in the swim industry with over 50 years of experience,” said Anne Kelly, VP of Sales.  “I am thrilled to have the opportunity to join RAJ at this exciting and pivotal point in the company's growth and look forward to making a valuable contribution to their overall sales strategies.”

Anne has a Bachelor of Liberal Arts, and Business Minor from Pennsylvania State University.

ABOUT RAJ SWIM 

RAJ Swim (www.rajswim.com) is the leading swimwear design house with globally recognized brands. Founded in 1967, it is one of few vertical manufacturers in the U.S. that designs, manufactures, and markets designer and private label swimwear and cover-ups. RAJ Swim brands are known for their innovative designs, luxurious fabrications, and impeccable quality. The portfolio of collections caters to every woman and includes; Athena, NEXT, LUXE by Lisa Vogel, VYB, Ella Moss, Basta, Splendid, Reef, Sports Illustrated Swim and Active. In 2009, RAJ Swim launched SwimSpot.com and currently owns and operates eight SwimSpot stores. SwimSpot is the quick, easy, and fun shopping destination for the modern sun lover.

OUR SPONSORS

OUR SPONSORS

More news

Last updated: : 01/17/2018 - 16:43

One category dampened results at the Urban Outfitters chain. Plus, the key internal change that has lead to improved results in women's apparel.

Last updated: : 01/16/2018 - 12:30

How Tom Campion created the results-oriented culture at Zumiez and how that culture came alive in Kelly Sanders, the No. 1 sales person who sold over $1 million in goods in 2017

Last updated: : 01/15/2018 - 09:06

Banks Journal, a clothing brand inspired by coastal living and a love of design, is having a successful start to 2018, especially with fashion accounts

Last updated: : 01/15/2018 - 09:47

We have a comprehensive report from the Swim Collective about upcoming swim trends

Last updated: : 01/11/2018 - 13:42

Kering plans to focus on its luxury roots by exiting Volcom and Puma

Last updated: : 01/11/2018 - 12:03

We spent two days with Zumiez in Colorado and have lots of photos from the 100K event

Last updated: : 01/09/2018 - 08:30

Several news outlets reported GoPro is exploring strategic options, meantime the company is cutting jobs and had to drop prices during the holiday season on some products

Last updated: : 01/10/2018 - 10:06

Cedar Carter, the Director of Marketing for O’Neill Women’s, is exiting the La Jolla Group to join an Australian activewear company called 2XU.

Last updated: : 01/08/2018 - 09:22

Currently, the Swell e-commerce business is off line. We checked in with SurfStitch Australia to find out what is planned for Swell in the future.

Last updated: : 01/05/2018 - 12:52

There was lots to see and talk about from the first day of Agenda. We have a complete report.